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NFLApril 25, 2013

2013 NFL Draft

The Draft That Proved Round 1 QBs Don't Matter — When a 3rd Round TE Becomes the GOAT

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What Happened vs What Should've Happened

Three views: 📋 Original Draft → 📊 Career AV → 🧠 Contextual Re-Draft

📋
Original Draft
🔄
Re-Draft by Career AV
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The Scenario

Eric Fisher went #1. Luke Joeckel #2. Dion Jordan #3. Three top-3 picks, only 2 Pro Bowls combined (Eric Fisher 2x). Meanwhile, Travis Kelce went 63rd and became the greatest tight end of all time. DeAndre Hopkins at 27. Le'Veon Bell at 48. Tyrann Mathieu at 69. The 2013 draft proved that conventional wisdom is a lie. The best players weren't in the top 10. They were hiding in rounds 2 and 3.

Analysis based on our NFL Methodology — weighing team environment, position development history, and situational factors.
T

Eric Fisher

#1 • Chiefs

Solid starter
T

Luke Joeckel

#2 • Jaguars

Bust (3 years)
DE

Dion Jordan

#3 • Dolphins

Epic bust
QB

EJ Manuel

#16 • Bills

QB bust
THE GOAT AT #63

Travis Kelce → Kansas City Chiefs (#63)

98/100
FactorRatingWeightContribution
Andy Reid (TE whisperer)100/10020%20.0
Patrick Mahomes pairing (future)100/10020%20.0
Alex Smith veteran presence85/10015%12.8
Offensive system fit98/10018%17.6
Draft capital relief (3rd round)95/10012%11.4
Player development (Chiefs)90/10015%13.5
TOTAL FIT SCORE95.5

What Happened

62 teams passed on Travis Kelce. Sixty. Two. Andy Reid scooped him up in round 3 after a college suspension. He redshirted his rookie year, learned behind Alex Smith, then exploded. 11x Pro Bowl. 4x First-Team All-Pro (7x total). The most productive TE in NFL history. A decade of dominance.If you re-draft 2013 knowing what we know now, Kelce goes #1 overall. It's not even close.

THE SUPERSTAR

DeAndre Hopkins → Houston Texans (#27)

94/100
FactorRatingWeightContribution
Gary Kubiak offense85/10018%15.3
Andre Johnson mentorship95/10015%14.3
Target share (clear WR1 path)98/10020%19.6
Route running development92/10015%13.8
QB situation (inconsistent)60/10017%10.2
GM vision (Nick Caserio)88/10015%13.2
TOTAL FIT SCORE86.1

What Happened

Nuk went 27th. Learned from Andre Johnson. Became an instant WR1. 5x All-Pro (3x First Team, 2x Second Team). 5x Pro Bowl. Elite route runner. Best hands in the league. Thrived with multiple bad QBs (Osweiler, Savage, Hoyer) which proves he's transcendent. If Houston doesn't lowball him in 2020, he finishes his career as a Texan legend.

THE UNICORN

Le'Veon Bell → Pittsburgh Steelers (#48)

92/100
FactorRatingWeightContribution
Offensive line (elite)95/10020%19.0
Todd Haley system88/10018%15.8
Ben Roethlisberger checkdowns90/10015%13.5
Receiving RB usage98/10020%19.6
Steeler development culture92/10012%11.0
Contract situation (future holdout)50/10015%7.5
TOTAL FIT SCORE85.3

What Happened

Bell reinvented the RB position. Patient running style. Elite receiver. 2x All-Pro. 3x Pro Bowl. Averaged 2,000+ scrimmage yards in his prime. He was a WR1 disguised as an RB.The Steelers drafted him in the 2nd round and got a generational talent. Then they franchise-tagged him twice and lost him. Front office failure, not player failure.

THE HONEY BADGER

Tyrann Mathieu → Arizona Cardinals (#69)

89/100
FactorRatingWeightContribution
Bruce Arians coaching92/10020%18.4
Patrick Peterson mentorship88/10015%13.2
Scheme versatility (slot/safety)95/10020%19.0
Character concerns (LSU dismissal)40/10015%6.0
Positional value (hybrid DB)90/10015%13.5
ACL recovery support85/10015%12.8
TOTAL FIT SCORE82.1

What Happened

Tyrann Mathieu fell to 69 because of off-field concerns. Arizona took the risk. He became a 3x All-Pro and 3x Pro Bowler. Played slot corner, safety, linebacker, everywhere. Bruce Arians turned him into a chess piece. Then Kansas City gave him a ring. One of the biggest draft steals in NFL history.

THE CAUTIONARY TALE

Dion Jordan → Miami Dolphins (#3)

18/100
FactorRatingWeightContribution
Joe Philbin coaching25/10020%5.0
3-4 scheme fit (tweener size)35/10020%7.0
Trade cost (2 2nds to move up)10/10015%1.5
Injury history20/10015%3.0
Position clarity (OLB/DE?)30/10015%4.5
Development culture (Dolphins 2013)15/10015%2.3
TOTAL FIT SCORE24.0

What Happened

Miami traded up for Dion Jordan. Athletic freak, Oregon pedigree, 3-4 OLB potential. He played 26 games in 7 years. Suspensions, injuries, poor scheme fit, zero production.One of the biggest busts of the decade. Miami gave up TWO second-round picks to move up two spots. They could've stayed at #12, taken Lane Johnson or Star Lotulelei, and kept their picks. Epic failure.

THE QB REACH

EJ Manuel → Buffalo Bills (#16)

22/100
FactorRatingWeightContribution
Doug Marrone coaching30/10020%6.0
Weak QB class (no Rd1 talent)20/10018%3.6
Offensive weapons (limited)35/10015%5.3
Draft position premium (QB tax)15/10017%2.6
Accuracy concerns40/10015%6.0
Buffalo cold weather adjustment25/10015%3.8
TOTAL FIT SCORE27.1

What Happened

Buffalo reached for EJ Manuel at 16. There was no franchise QB in the 2013 class.They knew it. They panicked anyway. Manuel started 10 games as a rookie, got benched, and was done in Buffalo after one year. Geno Smith (39th pick) outlasted him. Mike Glennon (73rd) too. Sometimes the best move is to wait a year. Buffalo didn't. They paid for it.

THE ACTUAL #1 PICK

Lane Johnson → Philadelphia Eagles (#4)

95/100

The Best Pick That Nobody Noticed

While everyone argued about Fisher vs. Joeckel, Philadelphia quietly took Lane Johnson at #4.5x All-Pro. 6x Pro Bowl. 11 seasons (and counting). 89 AV. He's the best offensive lineman from the 2013 class by a mile. If you re-draft based on career value and longevity, Lane Johnson is a top-3 pick. Possibly #1. Elite OL who protected multiple franchise QBs and won a Super Bowl. Philadelphia nailed it.

The Top 5 Re-Drafted

🏆

Travis Kelce

98

TE GOAT

Lane Johnson

95

Elite OT

🔥

DeAndre Hopkins

94

WR1

💎

Le'Veon Bell

92

Unicorn RB

🦡

Tyrann Mathieu

89

Honey Badger

ZERO

Pro Bowls between the actual top 3 picks (Fisher, Joeckel, Jordan)

The Verdict

Traditional Re-Draft Says:

"Kelce #1, Hopkins #2, Lane Johnson #3, Bell #4"

Contextual Re-Draft Says:

"2013 was the worst top-3 in modern NFL history. Travis Kelce at 63 is the biggest draft steal ever. Lane Johnson is the only top-5 pick who lived up to the hype. DeAndre Hopkins thrived despite QB chaos. And this draft proved that elite talent can come from anywhere — if you're patient enough to find it."

The 2013 draft is a masterclass in why draft position doesn't equal draft value.The Chiefs got a Hall of Fame TE in the 3rd round. The Steelers got a generational RB in the 2nd. Houston got a superstar WR at 27. Meanwhile, the top 3 picks combined for 102 career AV. Travis Kelce alone has 94. Context beats pedigree.